1998
Mondadori enters franchising market with the Gulliver chain.
![](https://www.gruppomondadori.it/content/uploads/2010/04/1998-570x383.jpg)
Mondadori consolidates its presence in the sectors in which it operates through a number of initiatives. Among the most significant are the launch of the magazines Panorama Travel and Top Girl; the opening of the Mondadori Informatica Multicenter in Milan, the first Italian media mega-store; the development of franchising after the acquisition of the Gulliver chain and the opening of Mondadori bookstore franchises.