2010

Mondadori enters the ebook market with three separate initiatives.

Mondadori enters the ebook market with three separate initiatives: in June, the Group’s online bookstore, Bol.it, launches a store dedicated to digital books, with a vast catalogue of titles in Italian and English. In October, Mondadori signs an agreement with Telecom Italia for the distribution of books on Bibleststore, Italy’s first digital bookstore which, thanks to the cooperation between the two companies, makes available 800 backlist and over 400 new titles in digital formats from the catalogues of Mondadori, Einaudi, Sperling & Kupfer and Piemme. Finally, in December, Mondadori reaches an agreement for the international distribution of books produced by the Group’s publishing houses on Google Books and Google eBooks. There are excellent results for Grazia France, just one year from its launch, with average sales of 170,000 copies and 1,600 advertising pages in its first year, consolidating the distinctive positioning of Grazia France in the French women’s magazine market. An up-scale title, characterised by an immediately identifiable style, Grazia France has, in a short time, become a point of reference in the women’s magazine market in the country, garnering the approval of both readers and advertisers and receiving prestigious recognition in the important annual ”Magazine de l’Année” competition, run by the Syndicat de la Presse Magazine et d’Information (SPMI) that, in April, awards it the “Prix innovation”, as the best new magazine of the year.With editions in Germany (through an agreement between Mondadori and Mediengruppe Klambt) and in Bahrain (in English, under licence to ITP, that is also the publisher of Grazia Arab Emirates), the Grazia international network now has 16 editions (including Italy).With the novel Canale Mussolini, published by Mondadori, Antonio Pennacchi is awarded the 64th Premio Strega; while the XLVII Premio Campiello goes to Michela Murgia for her novel Accabadora (published by Einaudi).Back to the Timeline