Italian magazines

Tv Sorrisi e Canzoni at Sanremo 2017

Exclusive daily video diaries by Gigi d’Alessio and Clementino

The Festival’s official compilation on newsstands from 10 February

Once again this year Tv Sorrisi e Canzoni confirms its role as the point of reference for all fans of the Festival della Canzone italiana with a unique offer of exclusive content and initiatives to accompany the magazine’s readers during the most eagerly anticipated musical and television event of the year.

After having celebrated with the artists the beginning of the latest edition of the Sanremo Festival competition at the exclusive party “Stasera tutti a casa” – held at the Casa Sanremo with Radio 105 and Radio Monte Carlo – Sorrisi will be live from the Ariston Theatre until 11 February with a video station, to cover all of the excitement of the Festival from a privileged outlook.

There will be a daily appointment with the protagonists on Sorrisi.com as well as on the social networks Facebook, Twitter and Instagram, with live video, interviews, photos, news and the scenes curiosities. This year it will be the competing champions Gigi D’Alessio and Clementino who will present exclusively for Sorrisi their video-diaries, online every day along with daily snapshots from Oblivion and Michele Bravi.

Also the pages of Tv Sorrisi e Canzoni will highlight features and special content in the three issues dedicated to the Festival in the weeks before, during and after the competition, with all of the words to the songs and three exciting covers featuring the singers, the presenters and the winner.

Sorrisi will also bring to newsstands the Festival’s official compilation: a double CD with 40 tracks with unreleased songs by the big names, all of the new songs, as well as the best covers by the champions from the evening of Thursday 9 February and the bonus track Tutta la vita questa vita by La Rua. “Sanremo 2017” will be on newsstands on 10 February with TV Sorrisi e Canzoni at a cost of €14.90, excluding the price of the magazine.

Finally, Tv Sorrisi e Canzoni has given 10 luck readers the opportunity to experience the Festival live with the “Vinci Sanremo” competition. As well as renewing its close association with the city of Sanremo which, like every year, will host the traditional posters and life-sized cut-outs of the presenters and artists in competition, along the main streets of the city, photographed exclusively by Sorrisi, and an authentic symbol of the festival week.

The new Starbene

The Mondadori Group brand leader in the health and wellbeing segment starts the year with much that is new for the more than 3.6 million of contacts in its system

 

The magazine is celebrating its 40th anniversary with a new design and an editorial line that aims to be a point of reference in the world of health and wellbeing

Starbene Podcast: for the first time, audio clips demand about diet, health and general wellbeing

Starbene, to coincide with the title’s 40th anniversary, the Mondadori Group brand, that is a point of reference in the health and wellbeing segment, a new look has been given to its media system with increased attention to diet, health and fitness.

Thanks to an even more positive approach, the new Starbene will offer even easier to use solutions, making it – thanks to both the print and digital content – “personal wellbeing coach”, an authoritative and accessible consultant to guide the readers towards a healthier day-to-day life.

«The authoritativeness comes from the professionalism of the journalistic staff, the network of over 100 experts and 40 years of experience, making Starbene a safe haven in a time of disinformation and post-truth. An authentic point of reference to help you make the right choices, concerning health and wellbeing», declared Annalisa Monfreda, the magazine’e editor.

WHAT’S NEW IN THE STARBENE SYSTEM

With a view to further expanding the multichannel nature of its system – which comprises the magazine, web, TV, radio, events and social media – Starbene has launched a number of new features offering new services to an increasingly broad total audience, which already accounts for over 3.6 million total contacts per month (source: Audiweb November 2016 + Audipress 2016/II print and/or replicas).

The magazine will change in a number of ways, starting from the way in which content is presented. The issue on newsstands from tomorrow, Tuesday 17 January, will include articulated dossiers with background information and a focus on  news, diet, health, fitness, beauty and psychology, with the reliability and guaranteed competence of a range of experts that have long been a hallmark of the brand.

Moreover, for the first time, the brand is also launching the Starbene Podcast, short audio clips, produced by the staff in collaboration with MyVoxes, that can be accessed on smartphones, tablets and PCs from the web site Starbene.it: with news, every day, about diet, health and wellbeing. While, every Tuesday, there will be a closer look at one of the articles in the magazine with the voices of experts on issues of greater interest to the Starbene community.

Every morning Starbene users will receive a daily newsletter con with brief news items, updates and links to the podcast.

Finally, also the collaboration with Radio Monte Carlo continues on Mondays to Fridays, at 12.15, as part of the section RMC DOC providing daily health tips and suggestion from the experts of Starbene.

The system is also active with a series of events around the country. For example, Starbene is the media partner of “Winter Village”, the first of its kind organised in Milano, from 18 to 22 January in the area around Via Pagano. The magazine is present every day with a showcooking demo, during which the chefs, assisted by the title’s nutritionists, put together a menu that combines taste with wellbeing. There is also a desk where visitors can seek personalised advice, offered for free, about diet and nutrition, food allergies and healthy eating in general.

The first issue of the new Starbene will be on newsstands from 17 January with a cut price of €1. The launch is supported by a media campaign developed by Hi! Comunicazione in the press, on TV, radio, the web and at large-scale retail outlets.

Starbene is part of the Mediamond health hub, a multi-brand and multi-channel network that reaches some 6.7 million contacts every month (total audience print + digital, source: Audiweb November 2016 + Audipress 2016/II print and/or replicas).

 

The new Casabella: a re-design between tradition and the new

The new year starts with much that is new for Casabella,
the architectural magazine of the Mondadori Group. In fact, from this month the magazine, edited by Francesco Dal Co, will appear with a new look and new content, while remaining faithful to the character that has made it successful since 1928, as, for example,  the unusual 28 by 31 centimetre format.

“From 1996 the design of Casabella has been updated on a number of occasions,” the editor Francesco Dal Co explained. “After some twenty years we decided it was time for a more marked update. However, redesigning the magazine without taking a new look at the content wouldn’t have made much sense. Consequently, the changes that we decided to make should be clear from the issue that readers now have in their hands. Only a single section of the magazine has remained essentially the same. These are the pages dedicated to the presentation and discussion of books, until now introduced by a celebrated photograph of and great architect who was also an assiduous reader, Ludwig Mies van der Rohe. In place of this photograph readers will now find an impassioned plea on behalf of reading written at the beginning of the 16th century by one of the greatest publishers of all time, Aldo Manuzio, an exhortation that remains surprisingly apt, also today,” the editor concluded.

The changes to the other parts of the magazine can be seen right from the first pages, in which information for professionals about what the industry is making available and what is happening in the profession itself, will be progressively refined in order to provide and effective and critically oriented service.

The inside pages will also be changed to make Casabella a printed magazine (but not only) that pays attention to the design, the writing and particular attention to the way in which architectural works takes form, in other words, to the drawings and design plans. Even more attention will be given to the combinations and quality of images, as well as a tighter critical approach, in order to live up to the expectations of readers.

In addition to news, there will be a new focus also on history, given that “without looking at the past design is an incomplete activity: a weak exercise conducted in a state of illusory lightness, just as it is an illusion to discuss current affairs without reference to the past,”  the editor Dal Co explained.

But Casabella is not just a highly prestigious national and international magazine. It is also a web site casabellaweb.eu, and is also present on a range of social media that integrate the content in an increasingly refined and functional way also for those who interested in talking about production, products and the realisation of designs.  The brand also lives through a space in the heart of Milan, the Casabella Laboratorio, that hosts exhibitions, meetings and events.

And, finally, Casabella, in collaboration with ProViaggiArchitettura, a company that specialises in organising architectural tours and itineraries, has developed the “Casabella Formazione” project. Conferences, tours, visits to construction sites and factories, exhibitions, courses and meetings, are just some of the activities organised by Casabella and ProViaggiArchitettura, and aimed at extending the magazine’s cultural offer and responding to the needs of readers and the obligations of keeping up to speed with professional requirements.

28×31 Casabella 2017 will be available on newsstands from 14 January at a cost of €12.

Happy birthday CasaFacile

On newsstands from 10 January a special issue with 70 pages dedicated to the ideal home

The CasaFacile brand confirms its success also on the advertising front: in fact, 2016 advertising sales were +6% on the previous year

CasaFacile is 20 years old, years well spent among creative ideas, before & afters, inspiration, smart solutions and background details that have made the title of Mondadori Group an authentic “magazine-community” that has grown along with its readers, both on and offline.

“It’s already 20 years since CasaFacile made its first appearance on newsstands: an in twenty years we have made some homes!” declared Giusi Silighini, editor of CasaFacile. “Since I became the editor of this monthly I have only had one thought in mind: to show not just dream corners and hyper-functional solutions, but to enable readers to change their homes, take them by the hand and explain the whys and wherefores of choosing furniture and the combinations of materials and colours. In other words, to enable them to reproduce what they see (and appreciate) every month as they flick through CasaFacile. We are, after all, an aspirational, but accessible monthly, with a touch of the unconventional,” concluded the editor.

The whole of 2017 will be a ‘celebr-active year: in which CasaFacile will organise ad hoc courses, new workshops and creative laboratories. There will be many opportunities to meet to share the passions that unite both the magazine’s staff and its readers: those of homes and their stories. Over the years the  CasaFacile team has been enhanced: 24 young creative bloggers, over 100 CF style professionals (including architects and interiors stylists) across Italy who have all passed a casting and become available for those who need personalised advice: all at the service of the readers who every month buy the magazine and the more than 245,000 fans active every day on Facebook and the 75,000 followers on Instagram, a total audience (print and digital) of 1,486,422 monthly contacts (Source: elaboration by MCube based on Audipress 2016/II – Audiweb View October 2016),

The special initiatives start this week with a special collectors’ edition on newsstands: the CasaFacile stylists have designed and created the ideal home, one that responds to today’s dreams and needs, and in which everyone would like to live. Over 70 pages are dedicated to this “home of homes” that will also feature at the Fuorisalone 2017, in an exceptional location in the heart of Milan during this year’s Design Week.

And, of course, there will also be increasingly rich supplements and on and offline advice to find the most practical solutions to create your own style in a useable, smart and amusing way. There will also be new features on the web site casafacile.it, with new video-clips, curated by journalist and TV presenter Giorgio Tartaro, with accounts and explanations, in perfect ‘CF style’ on the icons of design.

The CasaFacile brand also confirms its success also on the advertising front: in fact, 2016 advertising sales were +6% on the previous year, a result achieved also thanks to the special initiatives organised in collaboration with important clients both within and outside the sector. The positive trend of the last two years continues in 2017: this first anniversary issue for celebrating magazine’s first 20 years, as with subsequent issues, will have an even more prestigious look and be fully bound.

A communication campaign to mark the first 20 years of CasaFacile has been organised by the agency Hi! Comunicazione and planned across various media: TV, print, web and social.

CasaFacile will be on newsstands from 10 January at a cost of €1.50.

Follow all of the anniversary events also on social networks: #casafacile20anni

Digital School: a new advanced course in content and social media management starts in January

Lessons at the Donna Moderna, CasaFacile and Sale&Pepe training school continue successfully, in collaboration with Piano C

The success of the Digital School, the training school of Donna Moderna, CasaFacile and Sale&Pepe continues, the experience with which the three Mondadori Group brands – reference points for the world of women, interiors and food – make their skills and competence in the digital and social media fields available to others. A formula already rewarded with enrolments that  sold out for the basic course of the second edition, which ended in November.

The lessons of the advanced course in content and social media management will start on Saturday 28 January 2017. The programme, which is aimed at people with previous knowledge of the web but who want to become autonomous in online brand development,  is organised in 5 classroom sessions and a concluding workshop. A total of 21 hours dedicated to content design, data analysis and the business management of the activity, through first-hand testimony by the editors and digital professionals of the three magazines, classroom tutoring and case histories.

Collaboration will also continue with Piano C, the social innovation laboratory that brings together women and work and that hosts the lessons of the course in a space in the centre of Milan where digital and other projects are developed to contrast female unemployment in Italy.

The training offer of the Digital School is also available in e-learning modules, with 14 courses 5 structured programmes designed to meet different needs, such as “Content Strategy”, “Social Media Pro”, “Promoting a business online”.

For information about how to enrol and costs, please go to digitalschool.it or write to  digitalschool.aula@mondadori.it.

 

Interni presents “Italian Design Icons”

100 companies, 500 icons and 100 designers that outline the evolution of taste and design for daily and international living

INTERNI will end 2016 with a 6% increase compared with 2015

What is it that makes so many Italian design objects authentic icons? To explain, INTERNI has produced a special collectors’ issue dedicated to these inimitable objects and their creators. ITALIAN DESIGN ICONS examines the evolution of design and style for living through over 500 iconic italian products produced since 1954. Furniture and accessories very different from each other for their historical, linguistic and cultural characteristics but which have, however, an essential common denominator: they are all still in production and available, both in Italy and abroad..

ITALIAN DESIGN ICONS is a special issue that continues the overview of Italian design offered by INTERNI in 2014 with the volume produced to celebrate the magazine’s 60th anniversary.” 60 said the editor Gilda Bojardi. “Following the same timeline, divided by decades, this illustrated story aims to promote Made in Italy around the world with a series of critical reflections on creativity, talent, the capacity to respond to stimuli and ideas from the history of design, new approaches, as well as from the global scenario and transformations in manufacturing and production,” the editor concluded.

The collection of iconic products is enhanced also by the testimony of 24 internationally renowned designers who discuss and explain their most important and representative work through a sort of design self-portrait. The volume ends with some considerations about what some of the icons of tomorrow might be. In other words, products of today that define contemporary trends in living and create the new bases for new expressive languages.

ITALIAN DESIGN ICONS will receive an official preview this week, during Art Basel Miami Beach 2016, on the occasion of the exhibition “1958, The Birth Of Two Legends: Italian Monochrome and Sanlorenzo shipyard”(from 29 November to 1 December), organised on board a ship of more than 30 metres built by Sanlorenzo, the boat-builder, that began operations in 1958 and is now the world’s second producer of yachts of over 24 metres, in collaboration with the historic gallery Tornabuoni Arte.

The volume, which will have an extra print-run of 3,500 copies in English with an Italian translation, will also be distributed at the leading design showrooms in the city.

ITALIAN DESIGN ICONS has been supported by many of the best and most representative brands in the design sector and beyond, contributing to the excellent results of the INTERNI systems that will end 2016 with a 6% increase compared with 2015.

With 188 pages and contributions from well-know critics– Cristina Morozzi, Marco Romanelli and Matteo Vercelloni – ITALIAN DESIGN ICONS will be available from all good newsstands from 6 December as a supplement to the new edition of the magazine at the price of €10 (including the magazine).

Interni magazine at BOOKCITY Milan 2016

Among the multiple literary events taking place during the four-day festival BookCity Milan 2016, Interni brings the writings, by three major Italian designers, to the audience. The initiative, named Architects read architects, aims at describing the everlasting relationship between writing and designing. The texts will be gone through and commented by an architect.

All three expositions, free of any charge, will be held at 5pm in Sala Bertarelli at Sforza Castle, in three different days. On November 18th, Patrizia Ranzo will talk about the writings by Ettore Sottsass, well-known designer who’s able to communicate concepts in such a straightforward and intelligent way that the reader cannot but be grasped by the author.

The following day, November 19th, Amate l’architettura by Gio Ponti will be presented by Stefano Boeri, stressing the need of architects to also write books, essays and reflections in addition to designing.

The last meeting, on Sunday 20th, will be centred on Scritti di Domenica by Alessandro Mendini, who will lead a discussion with the art historian Loredana Parmesani.

To sum up:

Interni at BookCity 2016 – Architects read architects
Sforza Castle – Sala Bertarelli

Friday 18 November – 5pm
Texts by Ettore Sottsass read by Patrizia Ranzo

Saturday 19 November – 5pm
Amate l’architettura.” Stefano Boeri reads Gio Ponti

Sunday 20 November – 5pm
Scritti di domenica.” Conversation between Alessandro Mendini and Loredana Parmesani

“Panorama d’Italia” arrives in Milan

A super 7-day stage with 54 events around the city
From Sunday 16 to Saturday 22 October a calendar of free events open to everyone

  • From the greetings of President of the Republic Sergio Mattarella to an encounter with Ken Follett, and from “art lessons” to stars from the world of music
  • Showcooking and food experiences with star chefs, and meetings with ministers entrepreneurs and managers
  • Inaugurating the stage on Sunday 16 October at 4.30 pm Mayor Giuseppe Sala and the Fanfare of the Carabinieri

Milan is the stage of stages for Milano “Panorama d’Italia”, the tour that the newsmagazine Panorama has made over the last three years around the country taking in information, culture, food, wine and entertainment. From Sunday 16 until Saturday 22 October Lombardy’s capital will host a special stage of the tour with a calendar of 54 events open to everyone.

“Milan is undergoing a phase of great change,” writes the Mayor of Milan, Giuseppe Sala, in an article in the magazine welcoming the arrival of the tour to the city.  “Thanks also to the extraordinary experience of the Expo, Milan has become a model. The city is also a point of reference around the world for fashion, art, design, food, voluntary service, care for the environment: a desirable tourist destination, an example of the efficiency and quality  that this country is capable of. The events organised by the “Panorama d’Italia” initiative will reflect the spirit of this Milan, as well as the originality and enterprise of its citizens.”

The editor of Panorama, Giorgio Mulè, explained the sense of this stage: “During this week we will talk to the people of Milan of all ages and we will offer opportunities to meet and exchange ideas, attempting to enrich the prospects and culture of everyone: work, food and wine, theatre, cinema and music with testimonials worthy of this great city and its international vocation.”
With lots of guests and over 30 different locations, the Milan stage of the Panorama d’Italia tour, now in its third year, after visiting 27 towns and cities and engaging thousands of people with the best of the country, arrives in the Italian city with the most international outlook.

Politics and institutions

The greetings of President Mattarella, the presence of government ministers Giannini, Galletti and Calenda; the Governor of Lombardy Roberto Maroni with the councillor of economic development Mauro Parolini and other members of the council, the Mayor Giuseppe Sala, deputy-minister Enrico Zanetti: are just some of the guests form the world of politics and institutions participating in the meetings organised by Panorama d’Italia. An opportunity to meet and exchange ideas face to face on issues of direct relevance to national development: from education to economic growth, social as well as and labour policies. Conferences, exclusive interviews and talk shows: and on each occasion a direct relationship with the public will be fundamental as participants interact with the speakers and follow the debates live.

Training, business and jobs

Central to the whole event  will be a discussion on “The schools of the future”, on Thursday 20 October at the headquarters of the Mondadori Group in Segrate: the meeting with high school students involved in the competition “Il bello di Milano” will begin with an introduction by the President of the Republic, Sergio Mattarella, in the presence of education minster Stefania Giannini. During the week of Panorama d’Italia, young job seekers will have the chance to meet HR specialists from some of Italy’s leading companies and will be able to follow debates between some of the prime examples of business excellence  in the city.

 

Culture and entertainment

A parade of stars, from the worlds of music, cinema and literature will be a feature of the Panorama d’Italia marathon in Milan, with open interviews, showcases, concerts, readings and exclusive presentations. Some of the names include: Alessandra Amoroso, Nek, Emis Killa, Fabio Rovazzi, Niccolò Agliardi, Benji and Fede, Alfonso Signorini, Dan Peterson, Geronimo Stilton, Antonio Casanova, Sofia Viscardi, and many more; as well as the presentation, in collaboration with the Festival del Cinema di Roma, of the film, “Florence” starring Meryl Streep and Hugh Grant. There will also be space for DJ sets and fashion events, thanks to the collaboration of the magazine Icon.

Panorama d’Italia will also offer an opportunity to meet prestigious authors and discover the city’s artistic delights with exceptional guides. Starting on Sunday 16 October with Ken Follett, an author who in Italy has sold over 14 million copies of his novels. The Welsh writer has chosen Milan to meet his Italian readers and talk about his future plans. Interviewed by Panorama editor Giorgio Mulè, the author will talk about his books, but also about his private life, politics and current affairs.

Also during the week will be events featuring Valerio Massimo Manfredi, Vittorio Sgarbi, Maurizio De Giovanni, Stefano Zecchi, Davide Rampello, Massimiliano Locatelli, Roberto Giacobbo and many more. The Milan stage of the tour will also give space to meetings with Focus, among the most appreciated new features of Panorama d’Italia 2016: the astronaut Umberto Guidoni, the editor of Focus Jacopo Loredan and many other guests from the world of science will accompany participants “around space” with meetings and ad hoc events, including live coverage of the arrival of the space probe Exomars on Mars.

 

Haute cuisine

In an anthology of excellence, it is impossible not to involve the stars of Italian cooking, one of the jewels in the crown of Made in Italy food and wine around the world. So space will be given to star chefs such as Andrea Berton, Giovanni Bon, Bobo and Chicco Cerea, Carlo Cracco, Filippo La Mantia, Davide Oldani, the famous faces of TV chefs such as Benedetta Parodi and Antonio Martino, and, exceptionally, heading the list the great maestro Gualtiero Marchesi, the cornerstone of a generation of outstanding chefs now working around the world and representing the very best of Italy’s food and wine culture.

 

All of the “Panorama d’Italia” events are free and the programme is available from www.panorama.it or www.panoramaditalia.it. To take part, all you need to do is register and book your place on www.panoramaditalia.it and following the instructions (any programme changes will be announced on the site). All of the events can be followed in live streaming on the site and on social networks.. At all of the “Panorama d’Italia” event locations it will be possible to buy the bracelets produced especially for the tour by Cruciani: the proceeds will contribute to the creation of a new national centre for the Lega del Filo d’Oro, the charity that assists people with aural, visual and other sensory impairments, in Osimo (Ancona).
Tour figures

Last year alone 4 million people were reached by the tour through physical events, the printed weekly magazine, its sites, social channels, television, radio and other media that used the content. The audience directly involved in the events in the various towns and cities totalled more than 110,000 with 375 guests and speakers (including 6 minsters, 8 regional presidents and 8 mayors), 500 media outlets, 191 business people in round tables and the involvement of over 600 companies, including 180 innovative start-ups.
Panorama d’Italia enjoys the support of high level partners who share a commitment to enhancing Italian excellence around the country. They include: Autostrade per l’Italia, Banca Mediolanum, Cobat, Cruciani, Eicma, Enel, Eni, IBM, Invitalia, Poste Italiane, Sicily by Car, Università Telematica Pegaso, and TgCom24 Mediaset. The charity partnership with the Lega del Filo d’Oro will be present throughout the tour.
In addition, at every town and city on the tour, media partnerships have been established with the leading local TV and radio stations and newspapers.

“Panorama d’Italia” has been organised in collaboration with Triumph Group International, for executive production, organisation and logistics.

 

 

Grazia and The Blonde Salad present YOU – THE DIGITAL FASHION REVOLUTION

The Mondadori magazine edited by Silvia Grilli and the web site created by Chiara Ferragni examine in the global digital revolution that has transformed media and fashion

  • At the Milan Triennale from 7- 13 October 2016
  • Organised with the support of the City of Milan

Grazia, the magazine edited by Silvia Grilli, and The Blonde Salad, the web site created by digital icon Chiara Ferragni, with the support of the City of Milan, present at the Triennale in Milan YOU  – THE DIGITAL FASHION REVOLUTION.

The exhibition, which is free and open to the public from 7 to 13 October, will for the first time illustrate the revolution that the leading players in digital and web influencers have brought about in the world of media, fashion, luxury and photography.

An authentic digital fashion revolution that Grazia, the magazine edited by Silvia Grilli, and interpreter of fashion and Italian style around the world with a global multi-channel system magazine-web-social network-TV, and The Blonde Salad by Chiara Ferragni, catalyser of followers on digital platforms, have decided to examine in collaboration with Tiffany&Co, the renowned New York jewellery brand.

From the birth of street style photography at the end of the twentieth century up to the consecration of digital influencers (who interpret styles and trends, spreading tastes and modifying the language) YOU illustrates what has changed and what will change in virtual worlds that have become more real than reality.

The real protagonist at the centre of the exhibition is TU: all of us who act and react on the web and also become a part of the content of the exhibition.

The location of the event is the Museo della Triennale in Milan, in the majestic Salone d’Onore where visitors will be immersed in the phenomenon that has revolutionised the media.

The exhibition YOU will also engage visitors with activities and workshops, making them an active part of the show. In addition to images and words, easy to follow and captivating interactive paths accompany the public on a virtual journey. Free workshops will also allow visitors to learn the secrets of the trade that enable certain personalities to become influencers. At the end of the exhibition, visitors come to a Mirror Box, an environment with counter posing mirrors and lights that represent the great stage that is the web.

The exhibition YOU – THE DIGITAL FASHION REVOLUTION by Grazia and The Blonde Salad is organised in collaboration with Tiffany & Co. For the occasion, the renowned New York jewellery brand will have a dedicated space with a photowall with a thematic  background.

The other partners of the exhibition are: American Express, Maserati and the Mandarin Oriental Hotel. Cocktail dînatorie prepared by chef Andrea Berton.

The exhibition catalogue YOU – THE DIGITAL FASHION REVOLUTION was conceived produced and published by Electa and is on sale at the Triennale and all good bookshops.

Interni presents its first editorial initiative dedicated to Mexico City: a monographic issue “United Mexican Design” and the “Design Guide Mexico City/Milano”

Both publications, which are in Spanish and English, will have a special print run of 10,000 copies each, and be distributed in Mexico City

The official presentation of the monograph and guide will take place on 4 October at the Italian Embassy and on 7 October at the Soumaya Museum

INTERNI, the interiors and contemporary design magazine edited by Gilda Bojardi, has been transformed from a printed title to an international integrated communication system that this month will launch its first editorial initiatives dedicated to Mexico City: a monographic issue  entitled “United Mexican Design” and a “Design Guide Mexico City/Milano”, with the aim of helping foreign visitors find their way around a megalopolis of around 21 million inhabitants with the aid of design-oriented itineraries.

The publications, both of which are in Spanish and English, will have a special print run of 10,000 copies and will be distributed around Mexico City  at bookstores, museums, schools, galleries, showrooms and hotels. The official presentation of the monograph and guide will take place on 4 October at the Italian Embassy in the presence of authorities, and on 7 October at the Soumaya Museum, with architects, operators and the organisers of the project.

Both publications look at issues related to the current situation of Mexico City/CDMX, with regard to architecture, design and art, also in terms of multiple and interweaving linguistic expressions.

INTERNI United Mexican Design

The monographic issue of INTERNI with over 260 pages, is introduced with  the institutional voice of Miguel Ángel Mancera Espinosa, head of the capital’s government, who underlines the dynamism of Mexico in the design field and Giovanni Anzani, chairman of Assarredo, who highlights how a dialogue between Italian design and the local reality offers new and significant opportunities for exchange. Pino Cacucci, the Italian writer of fiction and non-fiction, looks ate the colours of Mexico, the atmosphere and personalities, while a discussion of the leading figures in contemporary Mexican architecture is left to Fernando Romero, Javier Sordo Madaleno, Tatiana Bilbao, Victor Legorreta, Pedro Reyes and Carla Fernandez, and Mauricio Rocha.

Art, meanwhile, is examined the an emblematic overview by Pedro Friedeberg, Pedro Reyes and Raymundo Sesma/Advento Art Design, as well as authoritative testimony by the likes of Juan A. Gaitán for museums; Ricardo Salas Moreno for graphics and the design schools (Universidades Anahuac) and many more – as well as a look at the designers that represent Mexico in Italy and around the world. Finally, two studios created in Milan by the editorial team of INTERNI interpret “suggestions from Mexico”, where Italian design encounters the siesta and the idea of “relax”.

Guida “Design Guide Mexico City/Milano”

The first edition of the Mexico City/Milano Guide (which joins the other International Guides to Milan, New York, Paris, Moscow) meanwhile is a companion in the discovery of places and areas of the city through design itineraries: art and design galleries, museums, hotels, restaurants, specialised bookstores, schools, as well as flagship stores, monobrand and multistores where the best product of the companies that represent Italian design can be found.