To mark Earth Day, that falls on 22 April, Grazia, the magazine edited by Silvia Grilli, presents a special issue entitled Pianeta verde, Pianeta di pace (Green Planet, Peaceful Planet) which brings together the voices of leading figures in the ecological revolution along with stories from people who show that another style of life is possible. The whole world in worried about the war in Ukraine and the inevitable consequences it will have of the balance of power in the world, but there is another battle that must not be forgotten: the fight against global warming.
“We are appalled by the images of Russia’s aggression against Ukraine. It is a horror the effects of which will haunt us for a long time. Not only in history and in our memories, but also engraved in the environment, because the arms industry is the most polluting in the world: and weapons manufacturers are the biggest institutional producers of greenhouse gases on the planet,” declared the editor of Grazia Silvia Grilli. At the end of February, a group of scientists prepared a report for the United Nations, warning that the effects of global warming are increasing extremely rapidly. While the whole world is watching Russia’s aggression against Ukraine, with its unspeakable burden of suffering, there is another battle that cannot be overlooked: that for the survival of the planet. On the occasion of Earth Day, in this special issue, I wanted to hear the voices of some of the leaders of the ecological revolution and the stories that can inspire each of us to change our style of life. Because only commitment of everyone can lead us to a more peaceful and greener future,” Silvia Grilli concluded.
Grazia Pianeta verde, Pianeta di pace is an issue full of interviews, exclusive first-hand accounts, surveys, fashion and beauty features dedicated to eco-sustainability and environmental issues. Readers can read an interview with Jovanotti who with his Jova Beach Party 2022 is breathing life into fundraising efforts, scholarships on environmental issues and missions to clean up natural areas. And, once again, Leonardo DiCaprio, the movie star who has done so much for the environment talks about his vocation, his network of donors and the choices in the pursuit of transparency. Marion Cotillard confides in Grazia that she is tempted to leave the movie business for the ecological battles that have already taken her from Antarctica to the Philippines. Now the actress is coming to cinemas with a documentary about young people who are leading the shift towards a sustainable future.
So, a range of content and activities not only in print, but also on social networks and on the web. In fact, from this week, on the Grazia Instagram profile (@grazia_it), Camilla Mendini, on the web Carotilla, the most famous green influencer in Italy, will be the protagonist of a series of videos against daily waste. It begins with a number of reels dedicated to the issue of clothes and objects that are too often thrown away or destroyed, when they could be usefully recycled.
Grazia, with 21 editions around the world, confirms its role as a brand able to continuously evolve, remaining a point of reference for 3 million users and readers (Source: Nielsen Media Impact Data Fusion, September 2021) and more than 1.6 million fans (Source: Shareablee plus Tik Tok and Pinterest Insight, March 2022).