Icon, the men’s fashion and lifestyle brand of the Mondadori Group, presents a new special issue entitled “Beautiful Minds”: a manifesto issue with five exceptional cover stories, dedicated to young talented people selected for their inspiring stories of valour, courage and determination.
An issue celebrating all that is contemporary, increasingly enhancing fashion, its protagonists and the worlds that it embraces as a key to narrating society, also with a view to art, culture and current events.
They are Chiara Corapi, the nineteen year old girl who, during the violence on New Year’s Eve, in Piazza Duomo in Milan, decided not to look the other way and saved a girl of her same age: a courageous gesture that switched on a light in the darkness and a hope for the future; Manu Ríos, who, following the success on Instagram and YouTube today is the star of the Élite and La edad de la ira series; Harry Kirton, who, starting from scratch and with his determination, has become one of the stars of Peaky Blinders, a cult series now in its final season, and Evan Mock, actor and model among the stars of the reboot of Gossip Girl, who faces life and the ocean with temerity. Positive examples, accompanied by the wild vitality of the boys photographed by Bruce Weber for the fifth cover of the new issue of Icon, perfect portrait of freedom.
In the April issue of Icon, the story of the style and male passions continues, intertwining with the voices of other amazing people, capable of visions and inventions, able to influence what happens around us: Alvaro Pascual-Leone, the world-renowned neurologist who explains how our brains work; a fashion giant like André Leon Talley remembered by the great journalist Michael Roberts; Giacomo Bertagnolli, Italian flag bearer and Paralympic ski champion; Dave Gahan, frontman of Depeche Mode; the best-selling author Sally Rooney. And also entrepreneurs, industrialists, creative artist and musicians tell what is happening in fashion and beyond.
The contents of the new issue will also be amplified on Icon.it and on the brand’s social media. Always attentive to contemporary trends, Icon offers its community of readers and users a sophisticated look at the latest news, which extends from fashion to beauty, beverages, travel and cars, to reach a distinctive and increasingly broad and international audience.
For the launch of the new issue of Icon, at news-stands from 15 March, a communication campaign has been planned on digital out-of-home circuits in the main districts of Milan.