Mondadori Store, the largest network of bookstores in Italy, arrives in the San Martino2 shopping centre in Novara, with a new shop dedicated to the world of books and entertainment.

The new Mondadori Bookstore, which will be inaugurated tomorrow, will open on the ground floor, between the centre’s two main entrances, which represents, not only for the city of Novara, but for the entire province, an important commercial reference space.

The directly managed bookstore expands the already extensive Mondadori Store network in the area with two other franchise Bookstores in Novara and one at Vicolungo The Style Outlets.

“We are delighted to announce the opening of a new direct bookstore with which we are strengthening the presence of Mondadori Store in Novara and the province,” said Carmine Perna, managing director of Mondadori Retail. “The San Martino2 shopping centre is an area of great interest to us, in line with our strategy of spreading culture and promoting reading, creating more and more meeting points and cultural strongholds in the area. In this way, we’re offering local readers an additional reference point for the world of books, with a special focus on young people, who are among the main frequenters of the shopping centre,” Perna concludes.

The new Mondadori Bookstore in the San Martino2 shopping centre covers an area of 170 square metres with a catalogue of more than 10,000 titles, from great classics to best sellers, including various fiction and non-fiction books. Special attention is paid to younger readers with the We are Junior format, which includes educational games and picture books to stimulate their imagination with the most curious stories, and the Just Comics department dedicated to the manga and comics phenomenon. Expanding the bookstore’s offerings are also areas dedicated to #BookTok for the new generation of readers, as well as stationery, toys, gadgets and gift cards.

The Mondadori Bookstore in the San Martino2 shopping centre also serves online readers: customers can be updated via the Instagram page. In addition, they will be able to get in touch with the library through the digital services of Mondadoristore.it to check the availability of a book, order it, pick it up in store or have it shipped to their home, choosing from a catalogue of over 1 million titles. The bookshop also offers telephone ordering services to all customers.

The new Mondadori Bookstore is part of the ongoing renewal and development plan of Mondadori Store, the most extensive network of bookshops in Italy, with more than 500 sales outlets spread from large cities to smaller towns. A cultural stronghold active throughout the country, online with the e-commerce site Mondadoristore.it and the book club formula, through a proposal that combines books – always at the heart of the offer – with entertainment experiences, events and multi-channel services, reaching more than 20 million customers every year.

MONDADORI BOOKSTORE
Via Ugo Porzio Giovanola – San Martino2 Shopping Centre, 7, Novara, NO
Hours: Mon 10am – 8pm — Tue-Sun 9am – 8pm
Tel: 0321.1649300
E-mail: libreria.novarasanmartino2@mondadori.it
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