Mondadori Store: three new bookstores in Rome

Following a complete restyling, the bookstore on Via Tuscolana, the cultural heart of the neighbourhood, is back, celebrating 30 years in business

A new shop has opened in Le Terrazze shopping centre

The bookstore in the Roma Est shopping centre has been refurbished

Mondadori Store, the largest network of bookstores in Italy, has strengthened its presence in Rome with three new shops that further enhance what Italy’s capital has to offer, in line with the network’s strategy of facilitating the spread of culture and promoting reading.

The historic bookstore in Via Tuscolana, which opens tomorrow, Thursday 3 July, is joined by the opening of the Mondadori Bookstore in the Le Terrazze shopping centre in the Casal Palocco district and today’s inauguration, following a complete renovation, of the shop in the RomaEst shopping centre.

“After last autumn’s opening of the Bookstore in Galleria Alberto Sordi, the development of the Mondadori Store bookstore network in the city of Rome is continuing both through directly managed shops and franchisees,” commented Carmine Perna, Managing Director of Mondadori Retail. “Thanks to these new initiatives in the capital, we are pursuing our strategy of making culture increasingly accessible, also by renovating our spaces to offer a modern and engaging experience to an ever-growing number of reading and entertainment enthusiasts,” Perna concludes.

Mondadori Bookstore on Via Tuscolana
One of the shops enriching the city’s cultural offer is the historic bookstore on Via Tuscolana, which is celebrating its 30th anniversary this year. The inauguration, which will take place on Thursday 3 July at 6 p.m., will be attended, together with Carmine Perna, by the Councillor for Culture of the Municipality of Rome, Massimiliano Smeriglio, the President of Municipio VII, Francesco Laddaga, and the President of Municipio VII’s VI Commission, Emiliano Cofano.

The refurbished Mondadori Bookstore covers an area of 300 square metres with a catalogue of more than 20,000 titles and a layout that will offer bookshop customers modern, tailored spaces for all reading enthusiasts.

“Over the course of its 30 years in business, the Bookstore on Via Tuscolana has become not only a neighbourhood bookstore, but also a place for meeting, cultural exchange and discovery, a meeting point that has accompanied generations of readers and enthusiasts, contributing to making the neighbourhood a vibrant place,” remarks Mondadori Store franchisee Luca Russillo. “Our bookstore, where we have hosted great writers, has over time become one of the main reference points for book events in Rome,” Russillo concludes.

Mondadori Bookstore in the Le Terrazze shopping centre
The same franchisee recently opened a new Mondadori Bookstore in the Le Terrazze shopping centre: the bookstore is a novelty for the Casal Palocco district in Rome, offering more than 10,000 titles in its 150 square metre space.

Mondadori Bookstore in the RomaEst shopping centre
Mondadori Store’s presence in Rome has also been renewed with today’s reopening of the bookstore in the RomaEst shopping centre. The spaces of the directly managed shop, which is easily accessible by public transport and located close to the A24 motorway exit, will house in its 300 square metres up to 15,000 different titles and more than 2,500 stationery items, toys, gadgets and gift boxes, offering the capital a renewed cultural reference point. Since 2007, the booksellers at the Mondadori Bookstore in RomaEst have been working enthusiastically and professionally to introduce the public to new publications, strengthening a relationship of trust with readers day after day.

Services provided by the three bookstores
The three Mondadori Bookstores offer a catalogue rangingfrom the great classics to bestsellers, including fiction, non-fiction and international books. Special attention is paid to younger readers with the We are Junior format, which includes educational games and picture books to stimulate their imagination with the most intriguing stories, and the Just Comics department dedicated to manga and comics. The bookstore also offers dedicated #BookTok areas for the new generation of readers, as well as stationery, toys, gadgets and gift boxes.

Mondadori Store shops also serve readers online: customers can be updated via the Instagram and Facebook social media pages. They will also be able to get in touch with the bookstore through the Mondadoristore.it digital services to check a book’s availability, order it, pick it up in store or have it sent to their home, choosing from a catalogue of over 1 million titles. The bookstore also offers telephone ordering services to all customers.

 

The new Mondadori Bookstores are part of the ongoing renewal and development plan launched by Mondadori Store, the most extensive network of bookstores in Italy, with more than 500 sales outlets distributed across cities and towns. A cultural stronghold active throughout the country, online with the Mondadoristore.it e-commerce site and the book club formula, through an offering that combines books – always at the centre of the offer – with entertainment experiences, events and multi-channel services, reaching more than 20 million customers every year.