IT BLOGS & @ Milano Fashion Week

As part of the Milano Fashion Design initiative, from 22 to 27 February, the editorial staff of will move to the centre of the action during the Milan Fashion Week Pop Up, located in largo La Foppa. Also on this occasion the structure, that will be the temporary base for the editorial staff of, will be the reference point for the IT FAMILY of bloggers, friends and contributors who want to get up close to the trendiest event of the year and for those who want to know more about the IT BLOGS project. This new network of young and enthusiastic bloggers ( provides a space to find out more about the latest fashion and beauty trends and to identify the latest lifestyle (cooking, design, art) through the posts of some of the stars of the Italian blogosphere:

Beauty and the city – Sonia and Valentina Grispo (Beauty)
Blue is in fashion this year – Erica Baldi (Fashion)
Fashion Hall – Elena Schiavon (Fashion)
In the mood for love – BaiLing (Fashion)
Il cavoletto di Bruxelles – Sigrid (Food)
L’armadio del delitto – Cécile (Fashion)
Little snob thing – Alessandra Airò (Fashion)
Look and the city – Valentina Grispo (Fashion)
Rock & Fiocc – Giulia Torelli (Fashion)
The glam side of the life – Loretta Fossati (Beauty)
The old now – Laura Renieri (Fashion)
Trend and the city – Sonia Grispo (Fashion) Pop Up is also the focal point for a series of activities organised exclusively for the bloggers of IT BLOGS: and three thematic meetings and workshops have been organised that will take place during the Fashion Week that will also involve the Fashion House in Piazzetta Liberty, White in Via Tortona, the fuori sfilate (fringe fashion shows) and all of the coolest locations of the social event par excellence.

For bloggers the workshops will provide an opportunity to meet their peers and develop contacts through an exchange of skills and ideas: Tamu McPherson, head of, will outline some of the tricks of the trade of streetstyler and guide bloggers outside the fashion shows to capture the most exciting moments and colours of the Fashion Week, while the beauty bloggers will demonstrate the techniques for writing a detailed report on the secrets of the perfect make-up. And finally, a chef will stimulate the taste buds of the IT FAMILY with a live demonstration for all present of some of the secrets of haute cuisine.

A week full of appointments for the bloggers of IT BLOG and all those who want to discover how the editorial staff of works during the Fashion Week.